Unlocking Global Connections: The Tawasul Meetings Programme

As the global food and beverage (F&B) industry continues to evolve, networking and strategic partnerships have become pivotal for growth. The Tawasul Meetings Programme, set against the backdrop of The Saudi Food Show 2025, offers a tailored platform to foster these connections.

What is Tawasul?

Derived from the Arabic word meaning “Get Connected,” Tawasul is an exclusive business matchmaking initiative designed to bridge exhibitors with pre-selected buyers. This programme ensures that participants engage in meaningful interactions, optimizing their time and investment during the event .

Key Features of Tawasul 2025

  • Personalized Matchmaking: Prior to the event, registered participants receive curated recommendations based on their business interests, facilitating relevant connections.

  • Comprehensive Networking Tools: The platform allows users to update their preferences, view a complete list of participants, and schedule meetings according to their availability.

  • Dedicated Support: A concierge team is available to assist in maximizing the value of each meeting, ensuring that attendees make the most of their participation .

Why Participate?

  • Access to a Global Network: Engage with over 12,000 pre-matched meetings, connecting with F&B buyers from around the world.

  • Strategic Business Opportunities: Identify investment prospects and forge partnerships that align with your business objectives.

  • Insightful Exchanges: Participate in discussions about product innovations and emerging trends, enhancing your industry knowledge.

How to Get Involved

Interested parties can register for the Tawasul Meetings Programme through The Saudi Food Show’s official website. Once registered, participants gain access to the matchmaking platform, where they can begin scheduling meetings and exploring potential collaborations .

Conclusion

 

The Tawasul Meetings Programme 2025 at The Saudi Food Show 2025 stands as a testament to the power of strategic networking in the F&B sector. By offering a structured approach to business matchmaking, it empowers companies to expand their reach, foster meaningful partnerships, and stay ahead in a competitive market.